FIRE THE OLD WAYS OF WORK

The Problem:

Businesses and talent are being held back by how we used to do things.

The Audience:

Independent talent and businesses looking to make the most of the new “normal”

The Solution:

Show everyone just how dead and gone the old ways of work are with help from a friend from beyond the grave.

How it comes to life

For this campaign, I was responsible for crafting copy across channels that continued to bring our undead messaging to life while also rallying our audience to embrace the new rules of work. See the full landing page here.

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Caramba Fungicide

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Purina x MLS